Keep Community-Based Tourism alive

On 25 November 2025, Africa lost one of its pivotal minds as far as culture heritage is concerned. Professor Sylvester Mkwambani “Dr Mbaimbai” Hlati, a revered cultural force died in South Africa at the age of 74. He was a driving force in positioning African cultural heritage within the world’s top tourism destinations.

As president of the Southern Africa Development Community (SADC) Traditional Healers Association, Prof Hlati was a proud Ndau traditionalist. He often spoke against colonial borders, insisting they should not divide the Ndau people of Mozambique, Zimbabwe, and beyond.

His work was pivotal in the growing cultural tourism segment, vividly displayed at this last year’s Sanganai Hlanganani World Tourism Expo in Mutare. There, rural communities showcased living heritage, a movement Prof Hlati passionately supported. He helped many to reclaim and reshape the foundations of their African identity.

His passing left a profound gap as Zimbabwean culture gains momentum. The challenge for those who remain is clear: they must ensure the community-based tourism he championed continues to thrive and directly benefit rural people.

As one colleague put it, “We hope the late president of SADC didn’t sweat for nothing. Those who have remained should keep Community-Based Tourism alive to benefit the rural folk.” The best tribute to Professor Hlati will be to keep pushing forward.

Zimbabwe must keep Cultural Tourism alive.